Clamshell packaging on the way out

Retailers and manufacturers such as Amazon.com, Sony, Microsoft and Best Buy are no longer wrapping their goods in environmentally unfriendly clamshell packaging, nor using twist-ties to secure items. Instead cardboard wrapping is being used, and it is sealed with strong epoxy. Not only does this benefit the environment, but it also reduces injuries that occur from attempting to open over-packaged gifts. "Some 6,000 Americans wind up in emergency rooms each year with injuries sustained when trying to open their purchases with scissors, paring knives, pliers and other sharp tools"; it is obvious that something needed to be done. These companies have taken initiative to stop the wasteful clamshell packaging that drives North America crazy this time of year. Creating new prototypes, and using recyclable materials is their way of avoiding "frustration-free packaging" and "wrap rage". I am so happy to hear that major manufacturers are finally getting rid of clamshell packaging. Not only is it frustrating when you nearly ruin the gift you're opening because you are trying so hard to tear through the packaging, but it is also extremely wasteful. I am horrified every year by the amount we waste every Christmas from wrapping and unwrapping presents. I would prefer to pay an extra few dollars and use recyclable gift wrap than save money to use plastic wrapping that goes into a landfill. I understand that companies are trying to reduce the amount of gifts being stolen, but clamshell packaging takes it too far. I am glad to hear that clamshell packaging, and other wasteful wrapping products "is on the way out".

Link to the story

December 16, 2008
By Bruce Ward